Pantone Color of the Year 2025: Mocha Mousse

Pantone Colour of the Year 2025: Mocha Mousse – A Warm Embrace for Your Brand

Pantone announces its Colour of the Year every year, setting the tone for global design trends across industries. For 2025, Pantone has chosen PANTONE 17-1230 Mocha Mousse, a rich and inviting brown that exudes comfort, sophistication, and timeless appeal. At Pink Digital, we’re thrilled to embrace this versatile shade and explore how it can elevate branding across industries, including real estate, interior design, and lifestyle brands.

Learn more about Pantone’s Color of the Year and the accompanying palettes on the Pantone website.

What Makes Mocha Mousse Special?

Mocha Mousse is more than just a color—it’s a statement of warmth, stability, and understated elegance. This earthy shade can bring both depth and simplicity to designs, making it an ideal choice for brands seeking to convey trust, authenticity, and sophistication.

Its adaptability means it works beautifully as a primary brand color or as an accent when paired with complementary palettes, such as the Deliciousness palette, which adds vibrancy and balance to this timeless hue.

How to Use Mocha Mousse Across Industries

Real Estate

• Brand Identity: Use Mocha Mousse in logos, signage, and print materials to convey trust and sophistication.
• Social Media: Pair it with Deliciousness tones for eye-catching Instagram graphics that showcase property listings.
• Marketing Collateral: Add warmth and depth to brochures and flyers for a polished and professional look.

Interior Design

• Website Design: Incorporate Mocha Mousse as a backdrop for portfolios to highlight projects beautifully.
• Client Presentations: Use this shade in mood boards and presentations to evoke elegance and warmth.
• Social Media Content: Pair with lush greens and creamy neutrals for engaging visuals that resonate with audiences.

Lifestyle Brands

• Packaging: Mocha Mousse with metallic gold or bronze accents can elevate product packaging to luxurious levels.
• Campaigns: Use Deliciousness tones to create striking visuals that stand out in advertisements and digital campaigns.
• Content Creation: Incorporate nature-inspired themes by blending this earthy tone with outdoor photography or natural textures.

Pink Digital’s Take on Mocha Mousse

At Pink Digital, we’re passionate about using color to tell stories and create meaningful connections. Mocha Mousse aligns with our commitment to bold, timeless designs that resonate with audiences. Here’s how we’ll use this shade:

• Brand Strategy: Help clients integrate Mocha Mousse into their visual identities to communicate trust and warmth.
• Content Creation: Design stunning social media and marketing materials with this versatile colour as the star.
• Creative Projects: From logos to web design, we’ll explore innovative ways to make Mocha Mousse shine.